Our Social Media

Request For New Accounts

Requests for new, official, accounts must be made to the Office of Communications and Marketing. To preserve continuity of the accounts, Communications must be given credentials. In turn, Communications will help with:

• Deciding which social media channel(s) are your best option
• Branding for your account | Read the Lehman College Brand Guidelines
• Training in best practices for posting and interacting

Questions to Keep in Mind

When requesting a new channel, you must be able to answer all the following questions:

Post Responsibly

It is vital that each account manager understands they are personally responsible for any content posted when representing Lehman on social media platforms. Everyone with access to post on an official Lehman social media channel must follow all applicable Federal and State, CUNY, and Lehman policies and guidelines, including FERPA, HIPAA, and copyright requirements.

Student clubs and organization should work with the Office of Student Life for guidelines on setting up social media accounts for their group.

Do’s and Don’ts of Posting

Personal Social Media

These guidelines do not cover personal content on privately maintained social media accounts. If you plan to identify yourself as a Lehman or CUNY employee, it is strongly recommended that you clearly state that your expressed views and opinions are solely yours, and do not reflect the views and opinions of Lehman College or CUNY.

CUNY will not be liable for and will not indemnify an employee for any liability that results from postings from personal social media accounts.